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May

13

Twitter Still Headed To The Moon With 17 Million U.S. Visitors In April

Twitter Still Headed To The Moon With 17 Million U.S. Visitors In April 57 Commentsby Erick Schonfeld on May 12, 2009 Looking at Twitter’s visitor growth charts every month is like watching a rocket go to the moon. ComScore released its U.S. numbers for April, 2009 today and it shows Twitter reaching 17 million unique […]

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May

12

Dive into Social Media Now- BusinessWeek Article May 12, 2009

The Innovation Engine May 12, 2009, 2:37PM EST Dive into Social Media Now Your competitors know that Twitter, Linkedin, and the rest of the social media gang are a communication channel between you and your consumers. Do you? By G. Michael Maddock and Raphael Louis Vitón We believe this with all our heart: While social […]

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May

11

Frito Lay’s New Campaign targeting women

http://www.awomansworld.com/ Frito-Lay has created a new social media campaign targeting women. Would love to know what you think of this.

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May

04

Protected: The Connected Agency

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May

04

Social Media: The Five-Year Forecast

Social Media: The Five-Year Forecast Social media has only just taken off, says Forrester analyst Jeremiah Owyang — and his “Future of the Social Web” report says social networks and marketers will have to change their strategies. “Bad things will happen,” he says. By Jessica Tsai – Posted Apr 27, 2009 ——————————————————————————– The distinction between […]

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Apr

30

Twitter Quitters Post Roadblock to Long-Term Growth

Twitter Quitters Post Roadblock to Long-Term Growth April 28th, 2009 Posted in Nielsen News, Online And Mobile | 72 Comments David Martin, Vice President, Primary Research, Nielsen Online Oprah embarrassed herself on it with a stuck caps lock. That guy from Punk’d competed with “the most trusted name in news” for audience. A befuddled Jon […]

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Apr

26

Social Media Advice for Brands From a Wal-Mart Elevenmom

Social Media Advice for Brands From a Wal-Mart Elevenmom By Robin Neifield, ClickZ, Apr 22, 2009 When Wal-Mart joined the social media marketing bandwagon last year, it started slowly and got its feet wet in a few disciplines: Facebook, YouTube, and Twitter. Those early efforts eventually evolved into the Elevenmoms program. Walmart.com’s Elevenmoms are a […]

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Apr

25

Marketers: Have You Found The Right Woman?

Great article by Kelley Murray Skoloda author of the book “Too Busy to Shop: Marketing to “Multi-Minding” Women“ Click here to vie wSource of blog: http://www.cnbc.com/id/30389508 Friday, 24 Apr 2009 Marketers: Have You Found The Right Woman? Posted By:Gloria McDonough-Taub Topics:Economy (U.S.) | Consumers | Media | Print Media Sectors:Retail This guest blog was written […]

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Apr

23

36.2 million women actively participate in the blogsophere every week

This spring, BlogHer partnered with Compass Partners to do a sweeping social media benchmark study of more than 6,000 women. We surveyed 1,250 female Internet users via a nationally representative panel, and 5,000 visitors to BlogHer’s network (BlogHer.com our syndicate of 1,500 blogs). Source: http://xr.com/l9k

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Apr

23

Social Media, Turning MySpace into Mom’s Space

Moms are joining social networks en-masse. If you’re a mom, or married to one like I am, you’ve probably noticed a lot more activity with moms on Facebook in the past six months. I was even friended by my own mom last week. Of course not wanting to rely entirely on my own circle of […]

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