Features
- A gathering IRL (in real life) of people who use Twitter. (really – and they are very popular)
- For a brand it is a way to connect face-to-face with Twitter followers
- Brands select a location at a restaurant or bar and provide snacks. (optional 1-2 beverage tickets) and some swag
- Additional opportunities to sponsor existing tweet-ups
- Followers “tweet” using a hashtag
Benefits
- Connect with your Twitter followers
- Give your Twitter followers access to new content/product pitches
- Show your Twitter followers appreciation by meeting them face to face
- Build buzz and extend brand awareness