We know how to participate in the conversation
- It takes an experienced team to participate in the multiple conversations, across multiple sites, across multiple groups across the social web. Community managers socially amplify your marketing activities.
- Community Managers manage your footprint
We know how to stimulate conversations, drive communities, and give voice to your brand
We know how to stimulate conversations, drive communities, and give voice to your brand
We have the toolkit
We have a great toolkit
- Stakeholder Map / Organizational Alignment
- Customer Personas
- Community Guideline Document
- Marketing & Editorial Calendar
- Messaging Matrix
- Engagement Flow & Escalation Guidelines
- FAQs
- Code of Conduct
- Disclosure
- Measurement & Reporting
We take your current campaigns and create conversations before during and after each one
We ensure to continue the conversation over a full year
We follow a Conversational Calendar
We look at all of your marketing campaigns and socially amplify all of them
The Conversational Calendar engages your customers/fans
Unique blend messages based on your marketing calendar and our methodology for continuing conversations
We create messages by channel:
- Facebook/twitter/blog/other social networks
We also create the appropriate percentage of types of messages each month:
- Marketing Messages
- Promotional Messages
- Conversational Messages
We understand stakeholder maps & organizational alignment
We provide your entire organization great insights
We build a scalable model that feeds off of one over-arching strategy
You can start with a couple of community managers and we can quickly scale to meet your changing requirements
We follow ground rules
Our community managers abide by our rules. They also abide by your corporate as well as legal and regulartory rules.