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Ecommerce Marketing Software – All-In-One Inbound Marketing Software

  Most women using social media are just as willing to reveal personal information about their relationships, jobs, brand preferences and political and religious affiliations as men — but when it comes to details like phone numbers, location, and email or physical address that might put their personal security at risk, women are significantly more […]

Great new report from Altimeter Group: Get account control now –or risk a career of continual social media sanitation. To match the growing consumer adoption of social media, many companies have launched social media efforts with little planning. As social media spreads beyond corporate communications and marketing, business groups are deploying social media without a […]

We understand the blogger/brand dynamic We are bloggers. (everyone in our organization blogs) We know what bloggers expect from brands We know how bloggers are compensated by brands We have an inside scoop on the what bloggers  think about brands We have access to bloggers We have a database of over 400,o00 blogs We run […]

Don’t forget to mark your calendars for Monday, January 23, 2012. It’s Community Manager Appreciation Day 2012. I love this quote from Business Insider.  “They’re people worth celebrating because, while being a community manager may seem like the best job in the world, it also comes with a tougher sidethat can often feel thankless and troll-filled.  […]

I think there is a deep misundersanding of the difference between community management and community moderation. The biggest difference is that community moderation is about REACTING to situations versus community management which is about ENGAGING in conversations. It takes a different skill set to understand how to engage in conversations. Community managers must have the ability […]

For those of you who know us – you know that we just love Twitter. We find it one of the best ways to connect with others in social media. All of our community managers are active on twitter EVERYDAY. Because of twitter we have been able to reach our brands customers during our twitter […]

Another great infographic from MarkingProfs Content marketing has always been part of our community management strategy. It’s great to see it come to life through this inforgraphic.    

ShesConnected Conference Highlights September 29 – 30, 2011 Toronto, Canada.